Shmirnology (n): 1. A lifestyle involving an unnecessarily high consumption of food, constant laziness, excessive messiness, and bad hairstyles.
2. A way of life.
Person 1: What did your induction letter to Shmirnology say?
Person 2: It said "Eat some burgers, eat some donuts. Welcome to Shmirnology. Now Take us to Wendy's."